Sun Tzu’s Art of Tablet Marketing


Further to my earlier thoughts on tablets, iPads and Kindles (e.g. here and here) and triggered by an article or two on The Register (here and here) I thought that maybe what is needed here is some insight from Sun Tzu (he who wrote the Art of War, see wiki if this is new to you). I don’t think it gives me much more ability to predict the future than the next Cambridge lamp-post themed blog, but it does give me a better framework to organise my thoughts around than I hand before.

Without further ado, here are my thoughts…

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